Making Significant Progress in English Communication with ESP and Intensive English Programs
＜An Interview with Kay Westerfield＞
Question: How do you initiate and design a curriculum for the students studying in IBCP? Would you please introduce some of the approaches IBCP is using to improve students’ business English at the University of Oregon? What kind of material do you think is the best for students to use?
KW: Good questions! Let me first give you a little background on the International Business Communication (IBC) Program at the University of Oregon. It is a joint program between the American English Institute in the Department of Linguistics, and the Lundquist College of Business. While primarily serving students who are majoring in business or accounting, the program is open to students from all majors who are interested in international and intercultural business communication. Students who take all five courses in the program receive a Certificate of Mastery in International Business Communication.